Investigating History Campaign
As Art director at TSM Design, we developed a campaign brand and a large scale, multichannel marketing plan for the MA Department of Elementary and Secondary Education (DESE) to promote Investigating History, a free, open-source, comprehensive curriculum for grades three through seven.
Deliverables included digital ad campaign, animated videos, slide decks, social media, email marketing, and more.
CREDITS:
Agency: TSM Design
Client: MA Department of Elementary and Secondary Education (DESE)
Creative Direction: Deb Walsh, TSM Design
Copy Writing: Nancy Urbschat & Janet Bennett, TSM Design
Project Mangement & Marketing: Janet Bennett
Printing: Millennium Press, Commonwealth Print and Mail Services (CPMS)
Digital Marketing & Placement: CoMarketing Plus Inc.